Priscilla de Caires takes on the communication board of Bracell in Brazil
Bracell, a company among the global leaders in the production of soluble pulp, a member of the Royal Golden Eagle Group (RGE), announced in 2022 the arrival of Priscilla de Caires as Head of Corporate Communication. She will be responsible for strategic communication planning in Brazil.
With more than 15 years of experience in corporate communication in domestic and global companies and five years writing for printed outlets and broadcast, Caires has a professional trajectory of more than ten years at BASF in the company’s Institutional Relations Board.
Bracell’s Corporate Communication area is part of the Vice Presidency of Sustainability and Corporate Communication, led by Marcio Nappo, who recently arrived at the company. With more than 20 years of professional experience in sustainability, ESG issues, and corporate affairs in global companies such as Archer Daniels Midland and JBS, Nappo has as his mission to position Bracell as a benchmark in sustainability in the pulp and paper industry.
Destaques
- Global Alliance Launches Recognition Program for Young Communicators
- Alejandro Cornejo Montibeller Joins the Latin American Regional Council of the Global Alliance
- LiderCom Meeting Discusses International Expectations for COP30
- Sports as an instrument of Change
- Aberje Launches Newsletter with Economic Panorama
ARTIGOS E COLUNAS
Thiago Braga O impacto de modernizar a Comunicação Interna em uma grande indústriaGiovanni Nobile Dias O alarmante retrato da leitura no paísCarlos Parente A comunicação precisa de um olhar menos vazioLeonardo Müller Bets no Brasil: uma compilação de dados e estimativasLeila Gasparindo A força da Comunicação Integrada: unindo Influenciadores e assessoria de imprensa