Notícias
Corrida arrecadou fundos para construção do primeiro hospital oncopediátrico do Paraná
No dia 1 de maio de 2019, aconteceu a The Hardest Run, a maior corrida de rua já realizada em Curitiba e que teve como objetivo arrecadar fundos para a construção do Hospital Erastinho, o primeiro hospital oncopediátrico do Paraná. A Renault, associada da Aberje, através do Instituto Renault, apoiou a corrida e....
08/05/2019
Colaboradores e parceiros da Edenred Brasil debatem o marketing do futuro
A Edenred Brasil, associada da Aberje que integra as marcas Ticket, Ticket Log, Repom e Edenred Soluções Pré-Pagas no País, realizou, na sua sede em São Paulo, o segundo Comitê de Inovação do ano sobre Marketing do Futuro. No encontro, convidados especiais apresentaram as ações que estão sendo desenvolvidas pelo mercado aos colaboradores, aliando tecnologia,....
08/05/2019
How to Work on Your Dream Company (and be happy about it)
By Pedro Cadima Google, Nestlé, Natura, Itaú: these are some of the companies of the dreams for the young professionals and leaders of middle management in Brazil, according to a research of the Cia de Talentos. Since I work in the Technology market, I add others that I recognize as attractive too, like LinkedIn, Facebook,....
07/05/2019
New consultants integrate IMR (Brand and Reputation Institute) framework
To offer customers the best quality expertise in the areas in which it operates, IMR (Brand and Reputation Institute) has new Business Partners as of April 2019. The new consultants are Marco D’Lippi, in Brand Communication and Digital Media; Silvia Zauberas, in Research; Silvana Karam Pregelj, in Brand Culture and Branding; Alexandre Di Ciero, in....
07/05/2019
Pfizer announces Cristiane Santos as new Director of Communication
With more than 20 years of experience in Communication, journalist Cristiane Santos is the new Director of Communication and Corporate Affairs at Pfizer Brasil. With an undergraduate degree in Journalism, she holds a graduate degree in Strategic Management in Public Relations and Communication from the University of São Paulo (USP). Santos began her career at....
07/05/2019
Book of the University of Coimbra discusses memory and organizational identity
Coimbra University Press has just published the book “Media Narratives and Communication: memory building as an organizational identity process,” organized by João Figueira and Ana Teresa Peixinho. The book presents a collection of articles by academic researchers from universities in Coimbra, Braga (Portugal), São Paulo, Rio Grande do Sul, Santa Catarina (Brazil) and Sorbonne (France),....
07/05/2019
Seven Brazilian companies compete in Fundacom International Awards
The third edition of the Fundacom Awards – a project that promotes communication in Portuguese and Spanish, of which Aberje is the representative in Brazil – takes place in Madrid on May 9. The event recognizes the importance and good practices of Communication in both languages. In 2019, seven Brazilian companies compete in the awards’....
07/05/2019
Edenred Brasil renovates headquarters to stimulate innovation and creativity
Edenred Brasil has opened its new office model, which stimulates creativity in a modern, vibrant, and dynamic environment. The idea is to bring a new look to a greater connection between people. The new layout is aligned with Edenred’s global identity, “We connect, You win.” It reinforces the position of a single, reliable, fully digital,....
07/05/2019
Arteris reduces by 46% the number of fatalities in its concession roads
On May 11, 2011, the United Nations (UN) decreed the Decade of Action for Traffic Safety, which provides for the halving of traffic accidents with victims in the period between 2011 and 2020. Arteris has conducted annual communication campaigns in the nine concession roads it manages in Brazil. In addition, the company invests in road....
07/05/2019
Grupo Boticário invests in products with less impact on water
For Grupo Boticário, sustainability is the way to do business and materialize its purpose. Therefore, the company continuously invests in innovative initiatives to reduce negative impacts on the environment and develop sustainable products for the beauty market. Based on this premise and to celebrate the World Water Day (March 22), Grupo Boticário has announced the....
07/05/2019
ARTIGOS E COLUNAS
Ciça Vallerio Saúde mental nas empresas começa pela forma de comunicarPaulo Nassar Rituais, Conselhos e DeusesCarina Almeida Reputação em tempos de incerteza
Destaques
- Coerência entre discurso e prática fortalece reputação nas organizações
- Aberje apoia projeto que reforça segurança jurídica das organizações da sociedade civil
- Curso de IA para comunicadores da Escola Aberje inicia primeira turma com foco em aplicação prática
Notícias do Mercado
- Cartola Filmes é a nova associada à Aberje
- Microsoft amplia formação de professores em IA em parceria com a Nova Escola
- Arauco é a nova associada à Aberje
