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Fundação Telefônica develops tool to help young entrepreneurs

The Semana Global do Empreendedorismo (Global Entrepreneurship Week) was created ten years ago to strengthen and spread the entrepreneurship culture. Since then, 2.5 million people in Brazil have…

29/01/2018

Coca-Cola Brasil invests in zero waste program

A global compromise set by The Coca-Cola Company establishes a new – an ambitious – goal to reduce waste: recovering 100% of its packages by 2030. In Brazil,…

29/01/2018

Mercado de comunicação brasileiro começa agitado em 2018: veja movimentações

Entre o final de 2017 e começo de 2018, o mercado de Comunicação Corporativa esteve agitado. Confira algumas movimentações de executivos do setor: Leandro Modé é o novo…

29/01/2018

2017 at Aberje: focus on management for professionals and transparency for public communication

The year 2017 was distinguished in many ways: we saw the worsening in the spread of rumors and fake news; the accusations of sexual harassment, racism and other…

21/12/2017

Comms strategy gives voice to LGBT staff at Banco do Brasil

Gender and diversity has been one of the priority axes of the communication strategy of Banco do Brasil in 2017. From the standardization of social name of transgenders…

21/12/2017

Volkswagen acknowledges its role during military dictatorship

Volkwagen presented the results of an internal investigation on the role of the company during Brazil`s military dictatorship during a ceremony held on December 14 on the headquarters…

21/12/2017

Natura pioneers in “B Corp MVP” award

Cosmetics manufacturer Natura is the first Brazilian company to receive the B Corp MVP (Most Valuable Player), which awards organizations that link economic growth to the promotion of…

21/12/2017

Double celebration: 43rd Aberje Award and 50th anniversary

Aberje Award ceremony took place on November 22nd in Sala São Paulo – one of the city's postcards. The award is seen as the most important one in…

30/11/2017

Changes in Government Relations is a reality

Paulo Nassar The contentious relationship between government and private sector in Brazil gained new proportions with a series of recent corruption scandals in the country. Companies accuse politicians…

30/11/2017

Saying NO to childhood obesity

NO is the name of the programme created by Amil, the largest healthcare organization in Brazil, that brings together actions in mass communication, education and health promotion across…

30/11/2017