Cosmetics manufacturer Natura is the first Brazilian company to receive the B Corp MVP (Most Valuable Player), which awards organizations that link economic growth to the promotion of social and environmental welfare, and also turn these challenges into opportunities that have a positive impact on millions of people.
The award strengthens Natura’s commitment and concern to these issues. Natura’s work to protect the environment and its position to further the empowerment of millions of women through its direct sales network were also highlighted during the event, as well as the purchase of The Body Shop by Natura, showing the company’s ability to gain scale with integrity.
In 2017, Natura had its certification renewed as B Corp, now including Aesop. With this certification, Natura reaffirms its leading role in the global sustainable development agenda, being the world’s largest manufacturing B Corp. and the first publicly traded company.