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Artesanato do Urucuia Grande Sertão está na São Paulo Fashion Week sob apoio da Fundação BB
Há quatro anos, a fiandeira Neusali Gonçalves de Souza Figueiredo, do município de Riachinho (MG) juntou-se ao grupo de mulheres da Central Veredas para aprender um lindo ofício:…
02/05/2019
How to maintain the uniqueness of a brand when it functions as a cooperative and covers almost the entire Brazilian territory?
*Aline Cebalos The current scenario of communication can be compared to cooperativism. At least it shares one of the main premises of this philosophy and business model: everyone…
15/04/2019
Paper on humanized CEO communication wins 11th International Aberje Award
The International Aberje Award held its 11th edition and awarded a paper presented during the International Public Relations Research Conference (IPRRC). The conference on communications and public relations…
15/04/2019
Odebrecht Foundation conducts impact assessment in communities served by partners
Previous to their association with the President Tancredo Neves' Cooperative of Rural Producers (Coopatan), farmers Valcí and Valdir Santos had difficulty living what they planted. "We were growing…
15/04/2019
Bradesco and IBM transform the service of millions of users with BIA
BIA (Bradesco Artificial Intelligence) has hit the mark of 87 million interactions with current and potential bank employees and customers since its implementation in 2016. The expectation is…
15/04/2019
Museu da Pessoa deposits collection in the Arctic World Archive
An extract of 100 hours from the collection "Memória de Brasileiros e Brasileiras" ("Memories of Brazilians") – with more than 2,000 digitized photos and 300 life stories recorded…
15/04/2019
Pfizer awards companies, students and researches for innovation in healthcare
Pfizer has released a list of the winners of the 4th Pfizer Challenge Award, an initiative that values healthcare innovation with the support of the Innovster business consultancy.…
15/04/2019
EDP launches a campaign to strengthen its brand in Brazil
EDP, a company in the Brazilian electric sector and a member of Aberje, launches its new institutional campaign "Ligando você ao que importa" ("Connecting you to what matters")…
15/04/2019
Plano de restauração do Museu do Ipiranga tem patrocínio máster da EDP
O governador de São Paulo, João Dória, realizou um evento no Palácio dos Bandeirantes para apresentar o projeto de restauração do Museu do Ipiranga. Ao lado da Universidade…
03/04/2019
Accor apaga as luzes contra o aquecimento global
Como parte do seu programa global de desenvolvimento sustentável, o Planet 21, a Accor – associada da Aberje - participa do ato global “Hora do Planeta”, da ONG…
27/03/2019