Colunas

How the emergence of information bubbles and political polarization can impact the reputation of companies

Brand reputation is one of the most important indicators of a business’s future health. Thinki.

Insights from the annual conference of the Page Society, the largest corporate communications organization in the United States

Published Sep 21, 2022 on LinkedIn In the last three days (September 18th, 19th and 20th) I attended.

Serious PR on TikTok

TikTok, no longer a platform focused on personal challenges alone, has become a network hosting thou.

 

Less working hours and more productivity

Two and half years ago, we had many questions about how we would live through the pandemic – one r.

From Boss to Leader

You, young reader, may not know, but there was a time when the leaders were obeyed more by the hiera.

Companies at the forefront of pluralism

Originally printed in the newspaper “O Globo” on May 11, 2022 In recent years, the world.

 

The role of the communicator in the transformation of companies

Last week, I had the opportunity to be part of one of the most relevant events of the year for a com.

Diversity of perspectives

How the rescue of a constructive dialogue, respect for the diversity of points of view, cordial disa.

What changes in corporate culture from 2022?

In the last quarter of 2021, OC Tanner released the Global Culture Report 2022. Data from one of the.

 

COP26 and the importance of Brazilian agriculture towards a green and sustainable world

COP26 brought to light the importance of discussing how food is produced before getting to our table.