+ Presentation
As the boundaries and challenges for today’s corporate communications professionals continue to expand, leadership in the field will depend on new perspectives and abilities. With the objective of preparing Brazilian professionals to meet these growing challenges, ABERJE, in partnership with Syracuse University, New York, is offering a unique 90-hour program in Corporate Communications. This internationally certified program is designed for experienced corporate communications professionals who are interested in upgrading their skills in preparation for new responsibilities and higher levels of performance within their organization. The program will focus on managerial and strategic issues in corporate communications. The managerial focus will prepare participants to successfully coordinate and manage a larger part of their organization’s communications function. A broader perspective, stronger planning and analytical skills and the ability to integrate multiple strategic objectives within the communications function are the abilities the program will work to develop. The strategic focus will help participants identify new opportunities in corporate communications. Here, the program will demonstrate how innovative companies have used corporate communications to create sustainable value for their stakeholders. |