Brazilian multinational corporations grow on foreign markets

Faced with an economic crisis that hit hard the domestic market, Brazilian multinationals are investing more outside the country. That is one of the findings by the Ranking of Brazilian Multinationals and Brazilian Franchises Internationalization sponsored by Fundação Dom Cabral, a traditional and well respected Brazilian business school.

The findings are based on studies with 65 companies, both multinationals and franchises operating on foreign markets. The average internationalization index among the multinationals in 2016 is 27,3%, a leap of 4,1 points in relation with 2014 index. Between the franchises companies, the index jumped from 5,5% in 2014 to 8.1% in 2016.

Fitesa, a leader in the nonwoven fabrics industry, specializing in providing innovative fabrics for the hygiene, medical, and industrial markets topped the ranking for the third year in a row, with an internationalization index of 74%. In second place is construction company Odebrecht (73%) and in third, InterCement, a market leader in cement in Portugal, Argentina, Mozambique and Cape Verde, with 65%.

Among the franchises, Localiza, one of the biggest car rental companies in Latin America, appears on top, same result as the past year, with 20% internationalization. Right behind Localiza is Fabrica di Chocolate, with 9% and Vivenda do Camarão, with 8,5%, both in the food industry.

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